Advertising Continue reading below This shows that you can still keep your ads, but you may need to change your approach by respecting the user's screen space first and foremost. Try redesigning the interstitials you can't separate from so that they take up a small portion of the page, perhaps reducing them to a link leading entirely to a separate page. As a final effort, you can change them to in-app ads. If you're not sure what works best, try A/B testing to find a happy medium. That said, there is no guarantee of what will or will not be counted against you. Google only notes that these, when used responsibly, will not be affected. Conclusion As the deadline approaches, we encourage you to check your interstitials and make sure they follow Google's new guidelines.
While the strength of this new ranking fax list signal is unclear, Google shows a definite preference for mobile. We recommend that you do not underestimate its power. Advertising Continue reading below It's relatively simple to identify your intrusive interstitials and take action: Review required interstitials, such as age verification pop-ups and cookie notifications. You'll leave them live, but make sure they're easy to use on mobile devices. Find interstitials on your site, leading directly from Google search, that act as advertisements. If these are so effective that you can't justify getting rid of them, try changing them to take up some screen real estate for mobile devices.
Otherwise, we recommend that you delete them completely. What are your fears about the new intrusive interstitial ranking signal? Ask any additional questions in the comments section below! How much time do you have? Just kidding, but that's the crux of SEO. My best advice that will fit less than a thesis is to find your niche. Google's goal is to , and you must meet one of those requirements to be shown. A keyword like “ethernet cables” could mean anything from “buy ethernet cables” to “how do ethernet cables work” to “does an ethernet cable make a good dog leash”. So do a Google search and spend some time breaking down the types of results available. screen1 Shopping-focused results.